Traditional SEO isn't obsolete....Yet.
However, AI is a new player in town that is rapidly growing and beginning to take market share away from traditional search engines.
At Pillar Point we build our clients into the trusted, citable authorities that AI and traditional SEO turn to first.
Pillar Point wasn’t founded in response to the rise of AI search—it was founded in anticipation of it eventually taking over how consumers search. We recognize that generative AI would fundamentally change the contract between a user and a search engine. The value would no longer be in the click, but in the citation.
We saw a future where visibility means being the trusted source quoted within an AI Overview, where authority is measured by brand mentions, not just backlinks, and where expertise is the only durable competitive advantage.
We created Pillar Point Digital to navigate businesses through this new reality, turning the industry’s greatest disruption into our clients’ greatest opportunity with our 10 years of SEO experience.
A #1 ranking that doesn't influence AI and doesn't drive business is a vanity metric. We focus on establishing you as the definitive expert, making you the source AI models rely on and users trust implicitly.
We build content grounded in true expertise—your expertise. Our goal is to attract a discerning audience that values substance, not to chase high-volume keywords with shallow content that AI can easily replicate and replace.
We are not a service provider; we are a strategic partner in your growth. We integrate with your team to deeply understand your business and translate your unique institutional knowledge into digital authority.
